• Course Code:  CCEG 26914

  • Term:  Autumn 2014

  • Open for Enrollment

  • Self-paced

  • Course Author(s)
    Adrian Pryce

Blended Models: Multi-Stakeholder Citizenship

Autumn 2014

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    Adrian Pryce
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In the past six years there has been a seismic shift in the social innovation industry stemming from the financial crisis of 2008. Before the crisis things were best described as adequate with the Private Sector enjoying a burgeoning period with company stock market listings at an all-time high. The Public Sector benefited from taxes on increasing company profits, and the Third Sector enjoyed Lottery money – a fairly recent addition to their funding; the community was the recipient from all this. Since the crash, however, no sector has adequate resources forcing us to become reliant on each other to survive and to develop new blended solutions to meet the challenges of society. This has demanded a new map of multi-stakeholder engagement - citizenship. Social Innovation is like any other industry with trends stemming from Philanthropy, to CSR, to Sustainability, to the current Social Impact ... to Citizenship which is the new destination.


Blended Models: Multi-stakeholder Citizenship



Adrian Pryce

Strategist and social impact specialist




This course looks at the principles of and tools for effective community engagement and stakeholder management, enabling effective 'citizenship' approaches that can be adapted to public, private and third sector organizations in communities of any size - local, regional or national.


Aims & objectives:


To make participants aware of the need for effective community engagement, and how to achieve it through a mix of media, personal relationships in an effective two-way dialogue that is effective and sustainable


Learning outcomes:


By the end of the course participants will have a good appreciation of what makes for effective stakeholder management, with tools and sources of information to help implement best practice in this area of growing importance


Indicative content:


Definitions; facilitating effective community engagement, monitoring, best practice examples, tools and support, benchmark documents


Recommended study hours:


Study hours will depend on each individual but to effectively read and assimilate all the material it is estimated that 10-12 hours should be used as a guide


Assessment type & criteria


Assessment is through the development of a stakeholder management plan for the participant's community, in a two stage process in which one homework activity acts as a base for the final assessment.


The participant must complete and submit the homework exercise. For the final assessment, the participant must review and assess the other stakeholder management plans of 3 other students, and have his/her plan peer reviewed and assessed by at least three other course participants or tutors.  Once this is achieved, a certificate is issued by CCEG




Course materials free of charge, certificate on completion of the final assessment maximum US$XXX (discounts and concessions available, see tariff)

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Blended Models: Multi-Stakeholder Citizenship


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